What is Public Relations?
No one knows you, your product, services or your company better than you!
Public Relations is the practice of managing and disseminating information from an individual or an organization to the public in order to affect their public perception. However, getting your message to the public and having it respond in a positive manner, requires creativity and innovativeness. Too often, your day-to-day duties prevent you from devoting the time and effort needed to launch an effective public relations campaign.
There are other factors that can prevent you from launching an effective public relations campaign. Our team is highly skilled in marketing resources, media contacts, and cost-effective techniques and skills to develop the positive image you or your company deserves. Often, you can be too closely & personally involved with your product and services to form an objective marketing opinion. Here is where you need guidance from the professional public relations specialists.
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Talent Development: Production, PR, Marketing, Vocal Coaching, Styling, A&R, Writing, PR Photos
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Identify and solicit potential publicity from all the appropriate media. Increase you/your company's visibility in the public, entertainment, and community areas.
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Pitch and coordinate interviews and appearances for you/your company and tie-in projects in conjunction with client input.
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Secure interviews & invitations to participate in music events, entertainment projects, expos, conventions, community activities, special functions, symposiums, etc.
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Write and service press materials to general media, trades, dailies, weeklies, entertainment/black/local press, TV, radio, and national outlets.
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Coordination of press conferences. Writing and servicing summary releases with photos. Crisis Management Consulting Services, damage control publicity.
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Handling of all publicity appearances & select press bookings and press-related inquires. Coordination &distribution of media-oriented press kits.
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Special Events Production & compilation of media mailing list. Custom services & packages available.